In the Phy Platform, an Action can be 1 of 5 different functions.
- URL Link
- Text (SMS)
Just about anything on the web can be an Action, including websites, audio tours, informational videos, social channels, e-commerce, interactive displays and more.
When you create an Action once, you can store it automatically stores in the Phy Library to be used again and again. In the Phy Platform, you could have the same Action on thousands of PhyIDs and modify all of them at the same time.
You can learn how to create an Multi-action Touchpoint here.