An Action's name allows you to find it in the Library so you can add it to an app.
Action metrics are reported by name, so names are important to having useful reports.
Actions are reusable elements of an app. They may be used in multiple apps or remain parked in your Library until they are needed. They collect metrics and they have attributes that control when, to whom, and how they are displayed.
When you create a new Action, generally, a name will be automatically generated as a combination of the app ID and the count of total Actions. It's best to change thsi to somthing more useful to you.
Tags are also an important tool to organizing and finding Actions. For example, if you have two different customer apps in an account, then tagging the Actions associated with each customer will help keep them separated.